A teaser campaign promoting the upcoming Batman Begins film. The ads were running
in newspapers' movie sections and in comic magazines before the movie was launched.
Come to see how he did it. Batman Begins on June 17th.







After the movie was launched, the campaign was supported in different medias:
In the movie theaters the Batman Begins Posters were hung upside down.



Outdoors, along the Batman Begins ads, bat replicas were placed to hang down from the bus stop canopy.



RECOGNITION: Merit award at the Brazilian Creative Annual.